The Importance Of Digital Transformation Across Various Industries In 2024

Which medium of communication inspired you to make your last purchase? Which Ad suggestion popped up on your Instagram or TikTok while you were stuck in an endless scrolling loop? Why does Google know what’s in your mind before you finish typing the entire sentence? The answer to all of these questions is that “Digital Transformation” has become more than just a buzzword. It is one of the most powerful mediums in recent times for reaching your customers, which is one of the reasons why digital transformation is important.

According to Fortune Business Insights, the global digital transformation market was valued at 2.27 Trillion USD in 2023. Businesses that fail to adapt digital marketing risk falling behind the competition and ultimately becoming irrelevant. But why is digital transformation so crucial for business growth? Let’s explore the reasons.